Educare Taiwan

Category

Educational Consultant

Year

Start 2021

Role

Marketing & Business Consultation

Portfolio Description

EduCare Taiwan, founded in 2018 and based in India, is proud to be the only and largest platform dedicated to fostering educational ties between India and Taiwan.

Their mission is to promote and facilitate opportunities for Indian students to pursue higher education at leading Taiwanese universities.

They have successfully organised over 130 webinars featuring more than 10 Top universities from Taiwan, showcasing their cutting-edge research and academic programs to over 45,000+ Indian university students.

Tasks We Did

As part of our collaboration with Educare Taiwan, we provided a comprehensive suite of marketing and consultation services that helped transform their digital presence and drive significant growth. Our key contributions include:

  1. Strategic Ad Campaigns: We launched targeted ad campaigns across Facebook and Google, specifically aimed at increasing brand visibility and enrollment rates. The campaigns were optimized continuously based on performance metrics.
  2. Revenue Growth: Our tailored marketing strategies helped Educare Taiwan generate over $100,000 in annual revenue, marking a significant increase from their previous earnings.
  3. Increased Engagement: Through carefully crafted campaigns, we delivered over 500,000 impressions in the first three months alone, leading to a 25% increase in website traffic and improved brand awareness.
  4. Lead Generation: We achieved a 15% conversion rate on all lead generation ads, resulting in higher enrollment rates for Educare Taiwan’s educational programs.
  5. Ongoing Consultation: Beyond ad execution, we provided continuous consultation, helping Educare refine their messaging, improve audience targeting, and optimize their digital marketing funnel.
Strategy

Marketing & Business Consultation

Client

Huilen Chen, CEO